Wi-Fi for large venues –
From exhibition centres and stadia to concert halls.

Your challenges.

Our solutions.

Network outages and terrible Wi-Fi coverage.

When it comes to putting on a large event, the problems faced by organisers tend to follow a theme ranging from simple provisioning of internet access for large numbers of people and issues with Wi-Fi quality to areas that are difficult to cover such as open spaces.

How can you ensure a network solution that’s always available, no matter where you are?

Broad hardware portfolio.

With its range of access points, Aruba can fulfil all requirements. The extremely powerful access points supporting Wi-Fi 6 can quickly and efficiently serve a large number of devices in the smallest of spaces and outdoors as well with the special weather-proof devices.

All can be effectively managed and monitored thanks to the unified operating system.

This makes it possible to prioritise data traffic according to requirements and secure the WLAN.

It all adds up to your guests being able to share their experiences online straight away and give your event an even better rating.

Bad flow of information.

It’s often the case that visitors on-site don’t have access to important and up-to-date information meaning they miss out on interesting offers.

Maybe fans find out too late that their favourite band’s show has been moved to the main stage.

Or maybe your sponsors want to be more visible to the guests.

Posters aren’t flexible and have to be printed out days in advance while announcements through public address systems are often too quiet or in a language not everyone understands.

Direct communication with every visitor.

As soon as your guest arrive at the event location with their smartphones, you have the opportunity to address them directly and keep them up-to-date about everything important. using push notifications directly to an app that can be quickly and easily customised to different events and organisers. In this way you’ll be able to keep people updated on postponements, send advertising and impress your guests, sponsors and organisers.

Outdated LAN infrastructure.

The on-site LAN infrastructure can often be a little old and every difficult to manage as when it comes to large event spaces, we can be talking about hundreds of switches. If these all have to be separately managed via a console or even by several management systems, staff can be tied up when they could be used more effectively elsewhere. Then there’s the fact that these kind of infrastructures often aren’t up to meeting today’s requirements for performance or security.

Aruba CX Switches.

Aruba’s new operating system generation CX switches are ideal for managing precisely these kind of environments.

Not only do all switches have the same operating system from the access point to the core, by combining Aruba Central and Clearpass, your company no longer has to worry about running from one switch to the other.

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Poor signposting.

Your guests are looking for a specific stand somewhere on a huge exhibition site.

A fan needs to go to the toilet, but doesn’t want to miss more of the game than is absolutely necessary. A visitor is hopelessly searching for the vegan food stand.

All this is often marked out on floor plans in leaflets or posters.

Intelligent navigation.

Aruba can offer modern solutions.  Thanks to the Bluetooth technology built into the access points, your guests will know exactly where they are, what attractions are just around the corner and how to get to them with an individually customised app.

Make sure your visitors don’t get lost and end up hunting for the nearest exit.

Understanding customer behaviour.

Putting exhibitors or advertising as well as food and drink in the right place requires vast experience.

Changes in visitors’ behaviour is often only noticed when it’s already too late.

Sponsors and those with stands want hard facts to understand why one location is worth more than another.

To keep ahead of the game, a precise analysis of customer flows would be ideal.

Visitor flow analysis.

Almost every visitor has a smartphone on them these days and thanks to Wi-Fi and Bluetooth, the Aruba environment can keep an eye on how guests move around the location site—anonymised and in full compliance with data protection regulations. This helps you visualise where people go, but also where they spend their time and how long they are waiting and where and means you can better place your stands and advertising, put a food and drink stand in a convenient spot and also reorganise areas where there are often queues.

Staff shortages.

It’s difficult to find trained personnel these days.

For large network organisations, it’s important that they are optimally and continuously managed and secured.

Staff also need to be regularly trained and it’s very rare to find someone who understands all areas and systems.

Sit back and relax.

With Bechtle as a partner, you know longer have to worry about every single details of your network. Combined with Aruba technology, we can take on the entire management. Just tell us your needs and we’ll provide you with the highly-trained professionals.

You can be sure that your network monitoring and management are in the best hands.

What’s more, you can procure the entire network including hardware, set up and operations as a managed service from Bechtle.

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