11 reasons
Mac means business.
Reason #1One seriously powerful chip.
Blazing-fast processing. And incredible power efficiency. In short, it’s a breakthrough for breakthroughs. For your entire team. |
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Reason #1
Blazing-fast processing. And incredible power efficiency. In short, it’s a breakthrough for breakthroughs. For your entire team.
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Reason #2
It’s that powerful. Supercharged by the Apple M1 chip, MacBook Air is up to 3.5x faster than before.1 Multitask across projects, analyse spreadsheets while you video conference, and crush even the most performance-heavy tasks.
Reason #3
With jaw-dropping battery life—up to 18 hours—MacBook Air delivers the power to work where, how, and for as long as you want. ²
Reason #2
It’s that powerful. Supercharged by the Apple M1 chip, MacBook Air is up to 3.5x faster than before.1 Multitask across projects, analyse spreadsheets while you video conference, and crush even the most performance-heavy tasks.
Reason #3
With jaw-dropping battery life—up to 18 hours—MacBook Air delivers the power to work where, how, and for as long as you want. ²
Reason #4
Set up devices from anywhere with zero-touch deployment. And manage Mac at any scale with mobile device management.
Reason #5
Mac is intuitive to use and easy to manage.
Simple setup and Apple’s Migration Assistant help you get Mac up and running quickly. And its reliable hardware won’t let you down, so it’s perfect for companies with or without dedicated IT support.
Reason #4
Set up devices from anywhere with zero-touch deployment. And manage Mac at any scale with mobile device management.
Reason #5
Mac is intuitive to use and easy to manage.
Simple setup and Apple’s Migration Assistant help you get Mac up and running quickly. And its reliable hardware won’t let you down, so it’s perfect for companies with or without dedicated IT support.
Reason #6
With fewer support tickets, less software needed, and higher residual value, the savings add up. Compared with a PC, a single Mac could save you $843 over three years.3
Reason #7
84 per cent of the world's top innovators, such as Salesforce, SAP, and Target deploy Mac at scale.4
Reason #6
With fewer support tickets, less software needed, and higher residual value, the savings add up. Compared with a PC, a single Mac could save you $843 over three years.3
Reason #7
84 per cent of the world's top innovators, such as Salesforce, SAP, and Target deploy Mac at scale.4
Reason #8
All the business apps you need run beautifully on Mac—from Microsoft 365 and Google Workspace to SAP and Dropbox.5 And thanks to the Apple M1 chip, popular iPhone and iPad apps for work can now run on Mac, too.
Reason #9
Mac is the most secure personal computer on the planet, thanks to built-in features like hardware-verified secure boot, on-the-fly encryption, Touch ID, and Gatekeeper.
Reason #8
All the business apps you need run beautifully on Mac—from Microsoft 365 and Google Workspace to SAP and Dropbox.5 And thanks to the Apple M1 chip, popular iPhone and iPad apps for work can now run on Mac, too.
Reason #9
Mac is the most secure personal computer on the planet, thanks to built-in features like hardware-verified secure boot, on-the-fly encryption, Touch ID, and Gatekeeper.
Reason #10Mac ❤ iPhone.
Mac feels just like the Apple devices employees know and love—and they all work together seamlessly. Copy and paste across devices. |
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Reason #10Mac ❤ iPhone. ![]() Mac feels just like the Apple devices employees know and love—and they all work together seamlessly. Copy and paste across devices.
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Reason #11It’s a pleasure to work with. Give your team the devices they love and let them get down to business. |
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Reason #11
Give your team the devices they love and let them get down to business.
Get your Mac as a service via Bechtle DAAS ComputeDISCOVER HOW EASY IT IS TO INTRODUCE MAC IN YOUR BUSINESS
The innovative Bechtle DAAS Compute offering makes it easier than ever to get Mac devices into your workplace. You’ll get products and services perfectly matched to your needs, when you need them, lowering your IT costs. And when it’s time for you to upgrade, we will recycle your old devices securely. |
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![](/dam/jcr:cc15f69a-063b-41df-aa5b-c6c79ec98c15/Apple.png)
Trade-in Programme with Apple and Bechtle
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Disclaimer:
1 Testing conducted by Apple in October 2020 using preproduction MacBook Air systems with Apple M1 chip and 8-core GPU, as well as production 1.2GHz quad-core Intel Core i7-based MacBook Air systems, all configured with 16GB RAM and 2TB SSD. Tested with pre-release Final Cut Pro 10.5 using a 55-second clip with 4K Apple ProRes RAW media, at 4096x2160 resolution and 59.94 frames per second, transcoded to Apple ProRes 422. Performance tests are conducted using specific computer systems and reflect the approximate performance of MacBook Air.
2 Testing conducted by Apple in October 2020 using preproduction MacBook Air systems with Apple M1 chip and 8-core GPU, configured with 8GB of RAM and 512GB SSD. The Apple TV app movie playback test measures battery life by playing back HD 1080p content with display brightness set to 8 clicks from bottom. Battery life varies by use and configuration. More information can be found at apple.com/batteries.
3 Based on data from companies interviewed. Companies should use their own estimates within the framework provided in the Forrester study to understand their own cost savings.
4 Based on internal Apple data and Boston Consulting Group’s Most Innovative Companies 2021 (https://www.bcg.com/en-us/publications/2021/most-innovative-companies-overview).
5 Apps are available on the App Store. Title availability is subject to change.