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PRESS RELEASE

Bechtle Spain appoints Juanma Bernal as Sales Director.

 

  • New Sales Director, Juanma Bernal, to bolster the management team. 
  • Appointment aims to consolidate Bechtle’s position in the market.

 

Madrid, 17 September 2024 – Bechtle, a leading provider of IT solutions for the B2B market, is pleased to announce the appointment of Juanma Bernal as the new Sales Director in Spain.

Mr Bernal joins Bechtle as a seasoned IT manager after a successful career at Hewlett Packard Enterprise (HPE), where he held various high-ranking positions, including that of Director of Infrastructure & Data Centre. This experience, along with the company’s strong competitive position, will be key to unlocking further growth in the country.

In his new role, Juanma Bernal will work closely with Bechtle Spain’s executive team headed by Juan José Moneo, as he aims to maximise the synergies generated by the recent acquisitions of Prosol, a data centre and security services specialist, and iDoo, a B2B Apple reseller as part of Bechtle’s expansion strategy. Juanma Bernal’s leadership will be instrumental in integrating the two companies’ specific capabilities into the Bechtle portfolio.

The appointment of Juanma Bernal underscores Bechtle’s commitment to the Spanish market and marks the next step in its sustainable growth strategy. A forward-facing addition to the company, it will help consolidate Bechtle’s position as a leader in enterprise technology solutions, allowing it to offer its customers a broader and more innovative approach to IT infrastructure management, security and more.

 

About Bechtle

With more than 100 system houses and IT e-commerce in 14 countries, Bechtle is one of Europe’s leading IT providers and never more than a stone’s throw away. Bechtle also has a worldwide partner network to fulfil the needs of its customers on every continent. Founded in 1983, the Bechtle Group is headquartered in the southern German town of Neckarsulm and currently employs over 15,000 people. Over 70,000 customers from the industrial, trade, financial and public sectors rely on Bechtle to drive their digital transformation with a cross-vendor portfolio that spans the whole world of IT infrastructure and operations. Bechtle is listed on the MDAX and TecDAX indexes. In 2023, the company generated a revenue of €6.42 bn.