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Shape your future with Adobe –
Generative AI that transforms creativity.

The future of AI is here, embedded into the Adobe programs people use every day. It’s supporting a completely new and faster way of working and creating with AI superpowers that are pushing the boundaries of what’s possible.

Discover the potential of generative AI with Adobe Firefly. Firefly models and services power generative AI features in Adobe creative apps. Learn about the latest features in Photoshop, Illustrator, Lightroom and the Firefly web app.

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Generative Fill

Generative Fill.

The next generation of Generative Fill is now available in Photoshop (beta). Create more detailed and realistic images with even more control than ever.

Text to Image

Text to Image.

With the latest Firefly Image 3, you can create higher-quality images with better composition, photorealistic details and improved mood and lighting.

Generative Shape Fill

Generative Shape Fill.

Generate vector shape fills and adjust them to optimally suit your project’s style.

Generative Remove

Generative Remove.

Effortlessly erase unwanted elements in your photos with Firefly-powered generative AI.

Generative AI integrated into your creative tools.

Realise your ideas in a snap with just one prompt. Generate images, add, remove or extend content, and design custom vectors and seamless patterns.

Adobe Photoshop

 Photoshop.

Use Firefly-powered tools such as Text to Image, Generative Fill and Generative Extend for retouching photos, digital painting and graphic design.

Adobe Express

Adobe Express.

Create social posts and stories, videos, flyers and logos easier than ever with AI features such as Text to Image, Generative Fill, Text to Template and Text Effects.

Adobe Illustrator

Illustrator.

Create vector graphics that match the look of your own artwork with Generative Shape Fill, or make new patterns and apply them with Text to Pattern.

Adobe Lightroom

Lightroom.

Create photos that look exactly the way you want, wherever you are, on any device. Clean up unwanted elements with one touch thanks to the new Generative Remove feature.

Adobe InDesign

Adobe InDesign.

Create and publish brochures, digital magazines, e-books, posters and presentations. Generate images with Text to Image and use content generated with Firefly models for commercial purposes.

Adobe Substance 3D

Substance 3D.

Capture, texture, create and render 3D models and scenes. Generate individual materials with text to texture in Substance 3D Sampler and create unique 3D backgrounds with Generative Background in Substance 3D Stager.

Creators first.

Adobe is committed to developing generative AI responsibly, with creators at the centre. The mission is to give creators every advantage—not just creatively, but practically. Working closely with the creative community to build technology that supports and improves the creative process is essential.

Enhance the creative process.

The vision for Adobe Firefly is to help people expand upon their natural creativity. As both a product and an embedded model inside Adobe apps, it offers generative AI tools made specifically for creative needs and workflows.

Give creators practical advantages.

Firefly is designed to be safe for commercial use and has been trained on a dataset of licensed content, such as Adobe Stock, and public domain content. A compensation model for Adobe Stock contributors ensures creators benefit.

Set the standard for responsibility.

Adobe believes that generative AI can be developed responsibly, starting with respect for creators’ rights. As a co-founder of the Content Authenticity Initiative, Adobe stands up for accountability, responsibility and transparency in digital content.

Faster, simpler, smarter – AI for documents.

Adobe AI Quick answers

 

 

 

Ask AI
and get quick answers.

Get clear and comprehensible answers linked to sources from your document with AI. Alternatively, you can use the AI Assistant to rewrite texts and generate ideas for e-mails, presentations and social media posts.

 

 

 

Complex documents?
Summarise them with a click.

Generative Summary automatically pulls key points from your PDF. Summarise various file types including PDF, DOC and PPT at the same time.

Adobe AI Complex documents

 

Adobe AI Maximum business efficiency

 

 

 

Maximum business efficiency.

Quickly summarise contracts and analyse documents to boost productivity all with the versatile possibilities of AI Assistant for enterprise.

 

What prompts can I use with AI Assistant?

Prompts help you make efficient use of Acrobat AI Assistant so you can quickly correct texts, modify style and come up with ideas—all with a few clicks or by voice command in the mobile app. Here are a few sample prompts:

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Reformulate text.

“Rephrase this text in a more formal and concise style.”

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Sum up a meeting.

“According to this transcript, what were the main discussion topics in this meeting.”

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Analyse documents.

“Explain the three most important points from the various files.”

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Generate AI content.

“Create a professional-sounding e-mail that includes the most important information.”

Faster, simpler, smarter – AI for documents.

Your benefits with AI Assistant.

Adobe protects your documents in accordance with its AI Ethics principles, meaning your data are yours and yours alone.

  • AI Assistant features are subject to stringent data protection protocols
  • Customer data are not shared or used to train generative AI models
  • AI answers can be traced back to a specific source
  • Available as an add-on for every Acrobat subscription and Acrobat Reader
  • Boost productivity and develop ideas

Adobe AI Your benefits

 

Questions about anything Adobe?

Our experts will be happy to assist you. 

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