Dell supports your AI strategy.

Generative AI is on everyone’s lips and poses a possibility for every company to find new opportunities by means of higher efficiency. Applications that once required human intelligence such as data analytics, complex processing, statistical modelling and visualisation will now be supplemented by powerful algorithms for machine learning, which reduce the time span between an idea and a result. Dell Technologies will help remove barricades and enable the company-wide introduction of AI strategies by means of a holistic end-to-end approach that encompasses everything from on-site instances to data centres.

Work securely from anywhere with the world’s most intelligent, secure and easy to manage PC, sustainably designed for location-agnostic productivity.

Dell’s new line-up.

Dell’s new line-up

Latitude Notebooks.

The latest Latitude notebooks boast new functions that will keep you connected. In addition, even more emphasis is placed on sustainability, for example, the chassis of the Latitude 7350 Detachable contains up to 90% recycled magnesium*. Helping you work with a clear conscience. Furthermore, from this year onwards, all new-generation Latitude notebooks will be equipped with a battery containing 50% recycled cobalt*.

^{*(Source: Dell-internal analysis)}

Dell Latitude

Precision workstation.

With Precision workstations, there are no limits to what you can do. The ultra-scalable performance and reliability of these powerhouses for all AI, engineering and software development projects is unprecedented. Whether you are working on future-ready business plans, demanding creative work or are accelerating digital intelligence, Dell Technologies has the right workstation to suit your needs, whether it’s a remote workstation or a tower.

Dell Precision

OptiPlex PC’s.

Designed with the modern workplace in mind, the OptiPlex range is characterised by reliable user experiences and simplified management. For 30 years, OptiPlex systems have offered customer-inspired innovation and proven reliability. They are known to be the smartest and most secure PCs in the world. The OptiPlex product range runs Windows 11 Pro and comes with AI personalisation thanks to the latest Dell Optimizer, a BIOS for all-in-one systems and a BIOS for towers. Find the OptiPlex that best suits your needs.

Dell Optiplex

Intel ^® Core™ Ultra processors and Copilot in Windows 11 enable AI-optimised performance and efficiency.

The latest Intel ^®Core™ Ultra processor in combination with Intel vPro ^® facilitates a secure hardware platform with premium class performance and optimised energy efficiency. It provides the foundation for next-generation AI workloads and the diverse management options that companies need to be future-proof.

The powerful next-gen hybrid architecture enables the highest computing performance by means of a long-life battery with three tier multi processor unit. Business users can manage complex workloads by sending the right task to the right engine at the right time—with a CPU for light AI tasks with low latency, a GPU for media and visual AI rendering, and an NPU, a dedicated AI engine, for continuous AI and AI offloading.

Dell accessories – The perfect complement.

A wide range of accessories complete your workstation and make your work easier, offering solutions for hybrid working models, comprehensive data and device protection and intelligent user experiences.

DELL accessories

Dell Optimizer – Seamless, smart ecosystem-wide management.

As location-agnostic working has become the standard, even the smartest PCs have to be able to support the trend. Dell Optimizer links the Dell Technologies portfolio like never before and, with the integration of Dell Display Manager and Dell Peripheral Manager, offers users a simpler experience to get the best out of their Dell notebooks, PCs, displays and accessories. Plus Dell Optimizer’s integrated features learn and adapt to the way you work so you can achieve your best.

Dell sustainability – At the heart of the business.

The Dell Latitude portfolio is designed with sustainability in mind to help you reach your climate goals. Using environmentally-friendly materials reduces the negative impact of manufacturing on the world around us. Dell has set itself the goal of manufacturing 50% of product content and 100% of packaging from recycled or renewable materials by 2030, and when it comes to design, manufacturing, materials and services, Dell is driving circular innovation and joining forces to reduce global waste and environmental impact. What’s more, Dell sets great store in ethical practices, respecting employees in all its business operations and strict compliance with environmental standards.